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A Successful Omnichannel Strategy Should be Customer-obsessed

The consumer industry is in a state of constant disruption. Along with advances in technology, more informed and skeptical consumers

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Inclusive Design is Transforming Customer Journey as Digital Expectations Skyrocket

Embracing inclusive design is a pathway to innovation that organisations ignore at their peril says Reynhardt Uys, Chief Experience Officer, Immersion

Customer
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A Trust-defined Customer Experience Journey Will Dominate 2021

Gaining brand trust has taken on a much deeper meaning since the Covid-19 Pandemic ordeal when consumers experienced firsthand which