Yves Guillemot, Founder & CEO of French video games giant Ubisoft S.A. has invested in Nigerian startup Africa Delivery Technologies SAS, which operates as the Kwik Delivery.
The investment, part of Kwik’s ongoing Series A round, aims to allow the company to scale up in Nigeria as delivery platforms have proven an essential link to Africa last-mile delivery supply chains in the current context.
The technology company, which was launched last year, is committed to bringing some fluidity and reliability to the transportation of goods, people and services in large cities of sub-Saharan Africa commenced operations in Lagos.
The founder and CEO of Kwik, Romain Poirot-Lellig speaking to Guardian said the company’s focus is on business-to-business-to-customers (B2B2C) and business-to-business (B2B) customers, who are facing an uphill battle in their quest to ensure proper transportation of their documents or parcels, which are often clogged by traffic.
He said, “We have been working for over a year and a half on launching of our services in sub-Saharan Africa cities, starting with Lagos. Nigeria and Lagos, in particular, are blessed with large companies and even medium size industries, all which need the exchange of documents or parcels internally within their companies or between themselves or their customers (wholesalers and retailers).
“At the moment, these companies solve this problem in two distinct ways. The first way is using their own fleet or last-mile documents and parcel transportation unit.
“There is a team of motorcycle riders or cargo Keke and so on. They try as much as possible to manage this internal fleet to achieve their business goals. This is actually a costly and not so efficient distraction from their core business activities.”