Apple has announced iPhone 14 Pro and iPhone 14 Pro Max, the most advanced Pro lineup ever, featuring the Dynamic Island — a new design that introduces an intuitive way to experience iPhone — and the Always-On display.

Powered by A16 Bionic, the fastest chip ever in a smartphone, iPhone 14 Pro introduces a new class of pro camera system, with the first-ever 48MP Main camera on iPhone featuring a quad-pixel sensor, and Photonic Engine, an enhanced image pipeline that dramatically improves low-light photos.

These advancements make iPhone even more indispensable for everyday tasks, creative projects, and now even emergency situations with features such as Emergency SOS via satellite and Crash Detection. iPhone 14 Pro and iPhone 14 Pro Max will be available in four gorgeous new finishes: deep purple, silver, gold, and space black. Pre-orders begin Friday, September 9, with availability beginning Friday, September 16. 

“Our customers count on their iPhone every day, and with iPhone 14 Pro and iPhone 14 Pro Max, we’re delivering more advancements than any other iPhone. iPhone 14 Pro introduces a camera system that empowers every user — from the casual user to the professional — to take their best photos and video, and innovative new technologies like the Always-On display and the Dynamic Island, which offer new interactions for notifications and activities,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Groundbreaking safety capabilities bring users even more security, offering help when they need it most. And with the incredibly powerful and efficient A16 Bionic chip and all-day battery life, this is the best iPhone yet.”

A Stunning Design and the Most Advanced Display on a Smartphone

iPhone 14 Pro and iPhone 14 Pro Max feature a beautiful surgical-grade stainless steel and textured matte glass design in four stunning colours. Available in 6.1-inch and 6.7-inch sizes,1 both models include a new Super Retina XDR display with ProMotion that features the Always-On display for the first time ever on iPhone, enabled by a new 1Hz refresh rate and multiple power-efficient technologies. This makes the new Lock Screen even more useful, keeping the time, widgets, and Live Activities available at a glance. The advanced display also brings the same peak HDR brightness level as Pro Display XDR, and the highest outdoor peak brightness in a smartphone: up to 2000 nits, which is twice as bright as iPhone 13 Pro.

Dynamic Island: An Interactive User Experience

The Dynamic Island enables new ways to interact with iPhone, featuring a design that blends the line between hardware and software, adapting in real time to show important alerts, notifications, and activities. With the introduction of the Dynamic Island, the TrueDepth camera has been redesigned to take up less of the display area. Without impeding content on the screen, the Dynamic Island maintains an active state to allow users easier access to controls with a simple tap-and-hold. Ongoing background activities like Maps, Music, or a timer remain visible and interactive, and third-party apps in iOS 16 that provide information like sports scores and ride-sharing with Live Activities can take advantage of the Dynamic Island. 

Pause playback of video: Dynamic Island

The Dynamic Island blurs the line between hardware and software, fluidly expanding into different shapes to clearly convey important activities like Face ID authentication.

A New Class of Pro Camera System

The pro camera system on iPhone 14 Pro and iPhone 14 Pro Max pushes the boundaries of what’s possible in a smartphone, empowering every user — casual or professional — to capture the best photos and video.

Photonic Engine is shown on iPhone 14 Pro.

iPhone 14 Pro takes computational photography even further with Photonic Engine, offering a giant leap for mid- to low-light performance in photos across all cameras through deep integration of hardware and software: up to 2x on the Main camera, up to 3x on the Ultra Wide camera, up to 2x on the Telephoto camera, and up to 2x on the TrueDepth camera. Photonic Engine enables this dramatic increase in quality by applying Deep Fusion earlier in the imaging process to deliver extraordinary detail, preserve subtle textures, provide better colour, and maintain more information in a photo.

For the first time ever, the Pro lineup features a new 48MP Main camera with a quad-pixel sensor that adapts to the photo being captured and features second-generation sensor-shift optical image stabilisation. For most photos, the quad-pixel sensor combines every four pixels into one large quad pixel equivalent to 2.44 µm, resulting in amazing low-light capture and keeping photo size at a practical 12MP.

The quad-pixel sensor also enables a 2x Telephoto option that uses the middle 12 megapixels of the sensor for full-resolution photos and 4K videos with no digital zoom. This delivers optical quality at a familiar focal length, which is great for features like Portrait mode. The quad-pixel sensor also brings benefits to pro workflows, optimising for detail in ProRAW. And with a new machine learning model designed specifically for the quad-pixel sensor, iPhone now shoots ProRAW at 48MP with an unprecedented level of detail, enabling new creative workflows for pro users.

  • A model poses in an editorial image shot in Portrait mode.
  • A macro photography image shows an insect sitting on a petal.
  • A person with blue hair is shown from the side.
  • A model poses in an editorial image shot outdoors in Portrait mode.
  • Four colourful lollipops are shot in close-up.
  • A model poses against a black backdrop.
  • A mountainous, desert-like landscape is shown in an image shot on iPhone.
  • A model turns their head to face the camera in a black-and-white image shot on iPhone.

Crash Detection and Emergency SOS via Satellite

The entire iPhone 14 lineup introduces safety capabilities that can provide emergency assistance when it matters most. With a new dual-core accelerometer capable of detecting G-force measurements of up to 256Gs and a new high dynamic range gyroscope, Crash Detection on iPhone can now detect a severe car crash and automatically dial emergency services when a user is unconscious or unable to reach their iPhone. These capabilities build on existing components, like the barometer, which can now detect cabin pressure changes, the GPS for additional input for speed changes, and the microphone, which can recognise loud noises typified by severe car crashes.

Advanced Apple-designed motion algorithms trained with over a million hours of real-world driving and crash record data provide even better accuracy. When combined with Apple Watch, Crash Detection seamlessly leverages the unique strength of both devices to get users to help efficiently. When a severe crash is detected, the emergency services call interface will appear on Apple Watch, as it is most likely to be in closer proximity to the user, while the call is placed through iPhone if it is in range for the best possible connection.

Crash Detection on iPhone’s emergency services call interface is shown.

A16 Bionic: The Fastest Chip in a Smartphone

The A16 Bionic chip in iPhone 14 Pro and iPhone 14 Pro Max is generations ahead of the competition and unlocks unparalleled experiences like the Dynamic Island, powers all-day battery life,7 and delivers impressive computational photography capabilities. With two high-performance cores and four high-efficiency cores, the new 6-core CPU is up to 40 per cent faster than the competition and easily handles demanding workloads. A16 Bionic features an accelerated 5-core GPU with 50 per cent more memory bandwidth — perfect for graphics-intensive games and apps — and a new 16-core Neural Engine capable of nearly 17 trillion operations per second. Using Apple’s best-in-class fusion architecture to combine performance and energy savings, the chip delivers more performance with a fraction of the power compared to the competition. 

Fundamental to the pro camera system, the A16 Bionic powers incredible computational photography features. The CPU, GPU, Neural Engine, and image signal processor seamlessly work together to support the new camera hardware and perform up to 4 trillion operations per photo.

Computational photography features powered by A16 Bionic are shown.

Powerful Cellular Capabilities and 5G

iPhone offers users super-fast downloads and uploads, better streaming, and real-time connectivity with 5G to help them stay in touch, share, and enjoy the content. Support for 5G on iPhone now extends to over 250 carrier partners in over 70 markets around the world, with expanded support for standalone networks. eSIM allows users to easily connect or quickly transfer their existing plans digitally, is a more secure alternative to a physical SIM card, and allows for multiple cellular plans on a single device. iPhone 14 Pro and iPhone 14 Pro Max remove the SIM tray for US models, enabling users to more quickly and easily set up their device.

Apple Fitness+ for All iPhone Users

Later this fall, for the first time ever, Apple Fitness+ will be available for all iPhone users to subscribe to and enjoy in the 21 countries it is offered in, even if they don’t have an Apple Watch. iPhone users will have access to the entire service featuring over 3,000 studio-style workouts and meditations, all led by a diverse and inclusive team of trainers. Fitness+ users will see onscreen trainer guidance and interval timing, and estimated calories burned will be used to make progress on their Move ring. Fitness+ will be fully integrated with the Fitness app coming with iOS 16 and located in the middle tab, where users can stay motivated to close their Move ring through awards, activity sharing, and more. Users only need an iPhone to sign up, and can then experience Fitness+ on iPhone, iPad, and Apple TV.

An Apple Fitness+ trainer leads a workout.

Featuring iOS 16

Designed to take advantage of the new capabilities of iPhone 14 Pro, iOS 16 features a reimagined Lock Screen along with new communication, sharing, and intelligence features that together change the way users experience iPhone. The Lock Screen is more personal, beautiful, and helpful than ever with a multilayered effect that artfully sets subjects of photos in front of the time and newly designed widgets that offer information at a glance.

For Lock Screen inspiration, the wallpaper gallery offers a range of options, including Apple collections, a Weather wallpaper to see live weather conditions as they change throughout the day, an Astronomy wallpaper for views of the Earth, moon, and solar system, and many more. With Messages, users can now edit or recall recently sent messages, and mark conversations as unread to revisit them later. iCloud Shared Photo Library makes it even easier to share a collection of photos with family. Live Text gets more powerful with the ability to recognise text in video and quickly convert currency, translate text, and more, and Visual Look Up adds a new feature that allows users to tap and hold on the subject of an image to lift it from the background and place it in apps like Messages.

  • The reimagined Lock Screen in iOS 16 is shown.
  • Live Text is shown in iOS 16.
  • Visual Look Up is shown in iOS 16.
The reimagined Lock Screen in iOS 16 is shown.

iPhone and the Environment

iPhone 14 Pro and iPhone 14 Pro Max are designed to minimise their impact on the environment, with 100 per cent recycled rare earth elements used in all magnets, including those used in MagSafe, and 100 per cent recycled tungsten in the Taptic Engine. Both models also include 100 per cent recycled tin in the solder of multiple printed circuit boards, and 100 per cent recycled gold in the plating of multiple printed circuit boards and in the wire of all cameras. Fibre-based packaging does not use outer plastic wrap, bringing Apple closer to its goal of completely removing plastic from all packaging by 2025. 

Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be 100 per cent carbon neutral across its entire manufacturing supply chain and all product life cycles. This means that every Apple device sold, from component manufacturing, assembly, transport, customer use, charging, all the way through recycling and material recovery, will have net-zero climate impact.

Pricing and Availability

  • iPhone 14 Pro and iPhone 14 Pro Max will be available in deep purple, silver, gold, and space black in 128GB, 256GB, 512GB, and 1TB storage capacities. 
  • Customers in AustraliaCanadaChinaFrance, GermanyIndiaItalyJapan, Saudi Arabia, Singapore, SpainThailand, the UAE, the UK, the US, and 30 other countries and regions will be able to pre-order iPhone 14 Pro and iPhone 14 Pro Max beginning at 5 a.m. PDT on Friday, September 9, with availability beginning Friday, September 16. 
  • iPhone 14 Pro and iPhone 14 Pro Max will be available in MalaysiaTurkey, and 20 other countries and regions beginning Friday, September 23.
  • Emergency SOS via satellite will be available starting in the US and Canada in November, and the service will be included for free for two years with the activation of iPhone 14 Pro and iPhone 14 Pro Max.
  • Customers can get iPhone 14 Pro for £45.79 a month for 24 months or £1099 before trade-in, and iPhone 14 Pro Max for £49.95 a month for 24 months or £1199 before trade-in from apple.com/store, in the Apple Store app, and at Apple Store locations. iPhone 14 Pro and iPhone 14 Pro Max are also available through Apple Authorised Resellers and select carriers.12
  • Terms apply.
  • Customers can get ready for iPhone 14 Pro and iPhone 14 Pro Max pre-orders until 10 p.m. PDT on Thursday, September 8, by visiting apple.com/store or using the Apple Store app.
  • iOS 16 will be available as a free software update on Monday, September 12.
  • Customers who purchase iPhone 14 Pro and iPhone 14 Pro Max will receive three months of Apple Arcade with a new subscription.
  • Leather Wallet with MagSafe and iPhone 14 Pro and iPhone 14 Pro Max Leather Cases will be available in five new colours: midnight, forest green, ink, umber, and orange. iPhone 14 Pro and iPhone 14 Pro Max Clear Case and Silicone Cases will be available in midnight, storm blue, red, chalk pink, lilac, elderberry, succulent, and sunglow.

Musa Suleiman
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