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Egyptian Digital Freight Marketplace, Trella Raises $42m Investment

Trella, an Egyptian-based digital freight marketplace, has closed a $42 million funding round, comprising $30 million new equity and $12 million debt facilities. 

The equity part of the investment was led by Maersk Growth and Raed Ventures. Other participating investors include Algebra Ventures, Vision Ventures, Next Billion Ventures, Venture Souq, Foundation Ventures and Flexport.

Meanwhile, the debt facilities are being provided by Lendable.

Founded in 2018, Trella is a technology platform ‘reinventing trucking’ across emerging markets, and has a current market presence in three countries; its home market – Egypt, Saudi Arabia and Pakistan.

Its co-founders include Omar Hagrass, Ali El Atrash, Pierre Saad and Muhammad El Garem.

Omar Hagrass, Chief Executive Officer of Trella, commented “This $42 million funding round is a huge endorsement of Trella’s capabilities, business model and market opportunity. We have a strong diversity of investors and we thank all participants for their support. It is great to have Maersk, as a shipper customer that uses Trella, invested in our future growth.

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“The MENAP freight market is a significant one and urgently needs the transparency, reliability, and efficiency that Trella and its technology platform provide. We are trusted and used by some of the world’s most recognizable brands, and look forward to working with our partners to scale across MENAP.”

Omar Almajdouie, Founding Partner of Raed VC, added “Our unwavering belief in the founders coupled with the booming freight sector made the opportunity to lead Trella’s investment round very exciting. Trella’s product innovation has enabled them to grow significantly in the past year despite the tough operating environment. This is a testament to their resilient business model and strong team. We are excited to support the team in their growth journey.”

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Jeppe Hoier, Partner at Maersk Growth, mentioned “We are currently experiencing a rapid development in trucking, as transportation of goods has become accessible to even the smallest companies due to new digital solutions. Trella’s platform is an excellent example of this democratization of the logistics sector. Trella is at the same time our first investment on the African continent founded by a team with significant experience from the start-up scene.”

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