MTN Nigeria has launched The Revv Programme aimed at addressing the critical needs of SMEs during this COVID period and in the aftermath of the pandemic.
The Revv Programme is aimed at helping SMEs relearn, rethink, and retool their businesses for growth in the emerging digital economy.
The initiative powered by MTN Nigeria will consist of a series of business related masterclasses, advisory services, marketing, and technology support targeted at over 10,000 SMEs.
For all the SMEs that will be attending the masterclasses, The Revv Programme will serve in the following ways:
- Masterclasses: Imparting relevant knowledge and applicable skills to business owners
- Advisory services: providing daily insights, access to free digital training, advice from experts and a suite of offers to help you work more efficiently so that you keep selling and remain profitable
- Productivity Support: compilation of practical tools, business resources and opportunities; including Solutions to help manage your business remotely, etc.
- Access to New Markets: MTN will utilize its online real estate to create and drive awareness for SMEs.
MTN will be selecting a total of 200 SMEs to make up our “Y’ello 200”. SMEs will be selected after each Masterclass and at the end of all the sessions, we will announce our Y’ello 200. We will be supporting these SMEs with the delivery of empowerment tools and awareness creation opportunities.
Speaking at the virtual launch of the programme, the Minister of Communications and Digital Economy, Dr. Isa Patanmi commended MTN Nigeria for supporting the digital economy drive of the country.
“As stakeholders in the public and private sector, it is our collective responsibility to implement the digital economy initiative of the government. I am glad that MTN has been supportive of this policy and is organizing The Revv Programme, which I believe will go a long way in transforming Nigerian entrepreneurs, most especially those in the Micro and Small Medium Enterprise (MSME) sector.”
Also commenting, the honourable Minister of Industry, Trade, and Investment Otunba Adeniyi Adebayo stated that there is a nexus between his ministry’s efforts in developing the MSME space and MTN’s The Revv Programme, which aim to “focus mainly on MSMEs and address the foundational digital needs as well as other skills such businesses need to develop; these include access to information, infrastructure, funding and new markets.”
The Chief Executive Officer, MTN Nigeria, Ferdi Moolman said: “We believe that at this time when many businesses are at their most vulnerable and with a rapidly changing business environment, it is important that alongside the Federal Government, other businesses strongly position themselves to support SMEs as a foundation to the growth of a stronger economy going into 2021 and beyond.
“MTN has always spearheaded programmes to uplift small and medium businesses in Nigeria. The Revv Programme is our way of standing with SMEs in their journey to rise through these challenging times. We are positive this will assist them with the digital skill sets necessary to continue to thrive.”